MAIP Blog #1

My MAIP experience has been an interesting one, where I have learned a lot, and been introduced to many different experiences, and resources I never thought I would be able to have. Starting my MAIP experience applying to where I am now halfway through my internship with Archer, I could definitely say it was a memorable one. I remember not even knowing what MAIP was until my teacher from UF told me about the program. I was a rising senior working full-time as a student assistant in the advertising department and did not know many resources or tools throughout my years in college because of COVID-19. When the MAIP program rolled out its applications, I immediately signed up, not knowing what I was going to get into. I made it through the video stage, was interviewed, and received an offer. I could not be more delighted at that time as my selected discipline was Media Planning. I wanted to grow my toolbox and learn as much as I can in the field of Digital Marketing, and Archer was great in teaching me in ways that I learned and grew in the field. I have met many in my agency, and they are all wonderful people that range from different ages. Each one of them had their own stories and growths to where they are now, and it is inspiring to hear how they have come this far. I had the pleasure to meet them in person when the agency flew me out to Memphis, TN, but that’ll be discussed in the next blog!

My MAIP experience has been truly transformative, providing me with invaluable opportunities, knowledge, and resources that I never could have imagined. Reflecting on my journey from the initial application to where I am now, halfway through my internship at Archer, I can confidently say that it has been a memorable and enriching experience.

Before MAIP, I had limited exposure to resources and tools in the advertising industry. As a full-time student assistant in the advertising department at UF, I was eager to expand my horizons and explore new avenues. When I first learned about MAIP from my UF teacher, I immediately seized the opportunity and embarked on this remarkable journey.

The application process was a learning experience in itself. From creating a compelling video to the interview stage, I felt a sense of excitement and anticipation. When I received the offer, I was overjoyed, especially since my desired discipline was Media Planning. I saw MAIP as a chance to enhance my toolbox and delve deeper into the field of Digital Marketing. Joining Archer, a leading agency in this realm, was a dream come true.

Throughout my internship, I have had the privilege of working alongside incredible individuals at Archer. The diverse range of ages and backgrounds among my colleagues has provided me with invaluable insights. Each person has their own unique story of growth and success, and their journeys serve as a constant source of inspiration. While most of our interactions have been virtual, I had the opportunity to meet them in person during a memorable trip to Memphis, NC arranged by the agency.

Being part of MAIP and working with Archer has expanded my knowledge, sharpened my skills, and allowed me to grow both personally and professionally. The guidance and mentorship I have received have been instrumental in my development as a digital marketer. I am grateful for the opportunity to learn from experts in the field and to contribute to meaningful projects.

As I continue my MAIP journey and further explore the ever-evolving world of advertising and marketing, I am excited to see what the future holds. The experiences and connections I have gained through this program will undoubtedly shape my path and contribute to my success. I am eager to continue my growth, share my unique perspective, and make a lasting impact in the industry.

Stay tuned for my next blog post, where I will delve into the unforgettable experience of visiting Memphis, NC with my fellow MAIP intern and the memorable moments during our trip!

Thank you for joining me on this incredible journey!